Design

furniture

10 Furniture and Design Trends That Will Be Big in 2019

With the new year, it’s time to examine the latest trends that are shaping the look of furniture and home décor. Some of the trending styles from 2018 will stay strong through 2019, but others are just emerging in the world of design. Many design trends from decades past are also coming back in style as more people look to add some personality to their living spaces. Still, there are plenty of modern design features that continue to grow in popularity along with the increase in urban living and concern over the environment. In no particular order, here are 10 of the top trends to watch for throughout 2019 and beyond.

 

  1. Retro Chic

Today’s dynamic interiors are fully embracing retro colors and shapes, particularly those from the ’60s and ’70s. The long-lasting “boho chic” style remains quite popular and fits in perfectly with emerging retro trends. Some of this retro styling is showing up in the form of curved throwback furniture and velvet upholstery fabric, which has made a triumphant return to the design scene in recent years.

 

  1. Natural Materials

While smart furniture and tech-focused design were big in 2018, people have started to shift gears a bit to embrace a more natural look within their homes. Wood, stones such as granite and quartzite, and even concrete are all on-trend in 2019. Other materials to look for include natural fabrics on upholstered furniture, cushions, and tapestries.

living room

 

  1. More Metal

An ever-popular material for fixtures, furniture, and accent pieces, metal will continue to feature prominently in interiors. However, the use of metal is changing somewhat to include more innovative designs. A shift is also occurring away from rose gold, polished nickel, and stainless steel toward new favorites such as copper, brass, and blackened metals.

 

  1. Multifunctional and Compact Furniture

A rise in urban living among Millennials and other demographics has led to greater demand for flexible furniture that is easy to move and serves more than one purpose. Stackable seating, expandable and foldable tables, and convertible sofas are just a few of the furniture pieces whose popularity will continue to grow in the coming months. These space-saving solutions are great for those with tight living quarters and small apartments, but they’re also perfect for people embracing minimalism and clean lines in homes of all sizes.

 

  1. Art Deco

Despite a move toward smaller living spaces, many people still crave luxury and glamour in their homes. This craving for a touch of opulence is driving a renewed interest in Art Deco design, which many designers believe will become quite popular in 2019. Watch for hints of Art Deco in textile designs and furniture silhouettes, as well as in furniture colors and detailing.

 

  1. Cozy Beds and Bedrooms

It’s safe to say that many people would list their bed among their favorite furniture items in their home. More than just a spot for sleeping, a bed provides a sense of comfort and safety, and more people are looking to turn theirs into the ultimate oasis for relaxation. You can expect to see more beds featuring headboards and footboards covered in comfortable upholstery. Canopy beds are also growing in popularity as the trend toward cozier bedrooms continues to gain steam.

4 post bed

 

  1. Bold Colors

Although light blushes and timeless black and white furnishings are still in style, many people are getting more adventurous with their color choices. The design palette of 2019 will feature more bold colors on walls and furniture. Some of the hues to look for include deep greens, striking yellows, and tonal reds.

 

  1. Geometric Patterns

Geometric patterns are certainly not a new design trend, but many experts are expecting to see a different type of geometric design rise to prominence in 2019. Oversized patterns featuring asymmetrical shapes and bold colors are becoming increasingly popular, thanks in part to the fact that many people are looking to bring a jolt of energy into their living spaces. Those who aren’t quite ready to embrace bold patterns on walls or larger furniture can still cash in on the trending look with geometric throws, pillows, and other accents.

 

  1. Matte Finishes

In 2018, matte black finishes emerged as the top trending finish choice for kitchens and bathrooms. Those who appreciate the sleek look will be glad to know that matte black is likely to stay on-trend throughout 2019. You can expect to see it on flooring, seating, lighting, and home décor items. Matte finishes on other colors are also growing in popularity as a choice for dressers, sideboards, and other furniture.

 

  1. Sustainability

Within the last decade or so, a growing demand for sustainable products has emerged in many industries, including home furnishings. Along with the trend favoring wood, stone, and other natural elements, 2019 will see more people looking for sustainable décor items made of materials such as jute, rice paper, bamboo, and clay. Sustainable furniture and textiles comprising eco-friendly fabrics will also be part of the trend.

Advertisements
chair

A Quick and Easy Guide to 10 Types of Chairs for Your Home

Along with the beloved sofa, one of the most-used pieces of furniture in the majority of homes is the living room chair. When carefully chosen, a stylish chair offers an additional seating option and complements larger pieces, such as a sofa. In some homes, a comfortable chair is the star of the living room, providing a cozy place to relax after work or during a lazy weekend.

Regardless of whether you’re looking for an accent piece or a new favorite lounging spot, knowing the different types of chairs available can help you to determine what will work best for your needs. Here’s an overview of the 10 most common types of chairs found in furniture stores:

 

  1. The Recliner

Due to its presence in many American homes, most people are quite familiar with the popular reclining chair. Recliners are ideal for reading and relaxing in front of the television, which makes them suitable for casual family rooms. However, there are many more subtle and stylish versions of recliners available that would work great in a formal living area.

 

recliner

Image courtesy colorblindPICASO | Flickr

 

  1. Club Chair

Likely named in reference to the gentlemen’s clubs that commonly used it during the 19th century, the club chair is a deep-seated armchair that offers comfort rivaling that of the recliner. While club chairs traditionally featured leather upholstery and nail head trim, the style is now available in a wide variety of fabrics and colors. These pieces work great when paired together or used as an accent to a sofa.

 

  1. Wingback Chair

Wingback chairs are easy to spot due to their wide side panels or “wings” that give them their name. Although these tall-back chairs can feature a very formal design, many modern versions are much less “stuffy” in appearance. It’s important to note that wingbacks are typically larger than other chairs, which means they might not be ideal for flexible seating arrangements.

 

  1. Barrel Chair

Like the wingback chair, the barrel chair gets its name from its unique shape, which resembles that of an old-fashioned nail barrel with a cutout area for sitting. Along with the rounded back, these pieces feature high arms that combine with a high backrest to create a cozy place to relax with a good book. In terms of its design, the barrel chair can fit in with traditional or more modern layouts depending on the color, fabric, and embellishments used on the piece.

 

  1. Slipper Chair

An armless seating option, the slipper chair sits much closer to the ground than the other chairs on this list. Originally, they were mostly used in bedrooms, but they have since found a spot in the living room. With their minimal size and silhouette, slipper chairs are a great option for those in search of additional seating in a smaller space.

 

slipper chair

Image by John M. | Flickr

 

  1. Parsons Chair

Another armless option is the Parsons chair, which was first created in the 1930s. The name is derived from its place of origin, the Parsons School of Design in Paris. The best feature of the Parsons chair is its simple design that enables it to fit in with nearly any room’s decor. In a living room, these pieces can be ideal for providing additional seating without taking up much visual or physical space.

 

  1. Occasional Chair

As its name suggests, the occasional chair is not meant for frequent use. Instead, it provides secondary seating when a need arises. Although there is no one shape or style that is common among occasional chairs, most are armless and very lightweight, two features that make them easy to move from one place to another. Additionally, occasional chairs are typically eye-catching pieces that can provide decorative value when they are not in use.

 

  1. Side Chair

Another option for additional seating, the side chair is a petite piece of furniture that may or may not be upholstered. The chair is available in both armed and armless designs. Unlike the occasional chair, most side chairs blend in with other decor and are not necessarily chosen for their eye-catching design. In many cases, they look very similar to dining room chairs.

 

  1. The Chaise Lounge

The style of the chaise lounge has been around since ancient Egypt, and these long chairs with a slanted back remain popular today. The traditional chaise lounge features a long design that essentially combines a chair and footrest into one piece. Other lounger styles, however, consist of a semi-lounging chair along with a separate ottoman. As is evident by its design and name, the piece is all about comfort and relaxation. The chaise lounge is common in living rooms and other areas of the home, including outdoor patios.

 

chaise lounge

Image by David Pritchard | Flickr

 

  1. Chair-and-a-Half

Also referred to simply as an oversized chair, a chair-and-a-half is larger than your typical armchair but a bit smaller than a love seat. Like the chaise lounge, it is perfect for relaxing while reading, watching TV, or listening to music. This makes the chair-and-a-half a great option for informal living areas and even bedrooms. The chair-and-a-half is particularly well-suited for apartments and other small spaces that can’t easily accommodate both a chair and a sofa.

couch

What You Need to Know about the 2019 Winter Las Vegas Market

lasvegasmarketIt’s time to register for the 2019 Winter Las Vegas Market, which will bring together retailers, designers, and other professionals for four days of programming focused on furniture, gifts, and home decor. As one of the home furnishing industry’s most anticipated events, the Las Vegas Market features an unmatched product showcase comprising over 4,000 brands from leading manufacturers, as well as emerging companies.

While exploring the more than 5.4 million square feet of showroom space, attendees at the 2019 Winter Market will have an opportunity to view the latest furniture, home decor, bedding, lighting, and upholstery. Las Vegas Market will also feature a wealth of networking activities alongside unmatched educational programming offering insights into the latest industry trends. If you plan to attend, here are five things to know before you go:

 

  1. Market Dates, Hours, and Location

The 2019 winter edition of Las Vegas Market will take place January 27-31 at Las Vegas’ World Market Center. The venue comprises three separate buildings and two temporary pavilions. Showrooms in Buildings A, B, and C, featuring furniture, bedding, decor, and outdoor items, will be open from 8 a.m. to 6 p.m. from January 27-30 and 8 a.m. to 4 p.m. on January 31.

As home to exhibits featuring gifts and antiques, as well as handmade and artisanal products, the temporary pavilions will be open from 9 a.m. to 6 p.m. most days of the Market. The final day to visit Pavilion 1 will be Wednesday, January 30 from 9 a.m. to 4 p.m. Attendees will still have an opportunity to explore Pavilion 2 on Thursday, January 31, but the space will only be open from 9 a.m. to 2 p.m.

 

  1. How to Register

As a trade show for professionals in the home decor, furnishings, and gift industries, Las Vegas Market is completely free to attend for those who can provide proof-of-trade documentation, which can include industry-related business licenses, business cards, and past invoices from Las Vegas Market exhibitors. All attendees are also required to provide state- or government-issued photo identification.

Las Vegas Market offers pre-registration for buyers and suppliers, independent business representatives, and non-exhibiting manufacturers. After arriving at the Market, registered attendees can pick up their required registration badges at special scan-and-go locations and partner hotels. Those who forget to pre-register or who prefer to register in person can take advantage of the on-site registration services available on each day of the event.

 

  1. Lodging Options

For its 2019 winter event, Las Vegas Market has negotiated special rates with 26 area hotels. While rates vary from one property to the next, guests can expect to pay anywhere from $39 to $275 per night at one of the Market’s official housing partners. Those who book a room through Las Vegas Market aren’t required to pre-pay for their stay, and each registered guest is entered into a special drawing for show tickets, dinner, hotel upgrades, and other incentives. Of course, attendees also have the option of handling their own housing registration at one of the many available Las Vegas hotels.

 

bedroom

 

  1. Seminars and Events

In addition to providing a variety of exhibits, the main attractions at Las Vegas Market will include seminars, discussions, networking activities, and other special events. During the 2019 winter edition of the Market, attendees will have an opportunity to take part in learning activities focused on design trends and business management. The educational programming will include discussions on tableware, urban design, home accessories, and e-commerce. The Market will also feature seminars on merchandising, business profitability, and client relations.

In order to help attendees to navigate the showroom displays, Las Vegas Market is offering the special Furniture Market 411 Tour on Sunday, January 27, and Monday, January 28. Hosted by designer Glen Peloso, the 411 Tour will help designers and retailers to find the products and suppliers that will work best for their business. The Market will also offer attendees the popular FIRST LOOK tour, which will highlight the latest products in categories such as furniture, gifts, housewares, and handmade products.

Featuring many opportunities for networking, Market will offer guests the chance to attend an evening reception nightly from 6 p.m. to 8 p.m. at the Grand Plaza Courtyard of Building A. The relaxing reception will feature music and a cash bar. Other notable networking activities that will be held as part of the Winter Las Vegas Market include the 2019 WOW Awards Dinner and the 2019 Housewares Design Awards Celebration.

 

  1. The Market App

Available on both the App Store and Google Play, the Las Vegas Market app is the perfect tool to help attendees to plan and enjoy their Market experience. The app includes floorplans, an exhibitor directory, and product lists that attendees can access while on the go. Additionally, the app features the Market Planner tool, which offers attendees an opportunity to create a custom itinerary for each day of the event.

fabric

A Beginner’s Guide to Furniture Upholstery – All You Need to Know

With the exception of all-wood chairs and benches, nearly all furniture pieces meant for sitting and lounging are covered—at least partially—with some sort of upholstery. Along with providing comfort, upholstery fabric is perhaps the most prominent stylistic feature of any chair, sofa, or ottoman. Upholstery also gets more use than any other furniture element, so it’s important that it can stand up to daily wear and tear.

Knowing your options when it comes to furniture upholstery can help you in picking out pieces that are best suited to your needs. Depending on the intended use, you may want to choose an upholstered piece covered in tough, long-lasting fabric that can resist stains and fading. In some cases, you can get by with a less durable fabric. In order to gain a better understanding of your options, check out this guide that covers natural and synthetic upholstery commonly used in the furniture industry.

 

living-room

 

Natural Upholstery Fabrics

Natural upholstery fabrics are those comprising fibers and materials derived from plants and animals. Although some natural fabrics can be difficult to keep clean, many homeowners prefer the look that only natural materials can provide. While there are many options to choose from, here are a few of the most common ones:

Cotton – Cotton is one of the strongest and most durable natural upholstery options available. In addition to resisting fading and wear, cotton is fairly resistant to wrinkling and soiling, especially when blended with other fibers for added strength and durability. Cotton also can also be readily dyed, which makes it a great choice for many furniture pieces.

Linen – Unlike cotton, linen is not very resistant to soiling or wrinkling. However, this naturally lustrous fabric does resist pilling, abrasion, and fading. While it isn’t necessarily the best choice for casual family rooms, linen works perfectly for furniture pieces in formal dining and living areas.

Leather – Depending on the quality, leather typically lasts longer than most upholstery options. Leather is also very easy to clean and maintain, which is great for families with small children. It’s important to remember that leather pieces can vary in terms of grade and treatment, and this affects both price and overall quality. Be sure to do a bit of research to find the best leather furniture for your home.

Wool -If you’re looking for a very durable and sturdy upholstery fabric, wool is definitely worth considering. Made of animal hair, wool can be found in everything from sofas and chairs to carpeting and rugs. When it’s used for seating, the fabric is typically blended with synthetic and other natural fibers to improve texture, durability, and stain resistance.

Velvet – Velvet upholstery has been on-trend in recent years, and there are no signs that it is going away anytime soon. Its renewed popularity is due in part to advancements in fabric technology that have made today’s velvet more resistant to staining, fading, and abrasions than the velvet of the past. In terms of comfort, texture, and richness, velvet upholstery is hard to beat.

 

chair

 

Synthetic Upholstery Choices

When it comes to a heavy-use material such as upholstery, two of the most important qualities to consider are durability and ease of care. Today’s consumers have a number of manmade fabric options to choose from, and most are tough, fade-resistant, and very simple to clean. Take a look at these options:

Nuvella – Exclusive to Ashley Furniture, Nuvella is an extremely durable performance fabric used on both indoor and outdoor furniture pieces. While it protects against spills and stains, if it does become soiled, it can be cleaned up very easily. In addition, Nuvella is made with 100 percent recyclable fiber, which makes it a great choice for those looking to reduce their environmental impact.

Microfiber – A dense material, microfiber offers the aesthetic qualities of suede while providing greater durability and resistance to moisture. This knit-blend polyester fabric is also much easier to clean than real suede, and its low cost is ideal for those on a budget. Microfiber is particularly well suited for casual seating in family rooms and other high-traffic areas.

Faux Leather–If you want the look of leather without the price tag, faux leather is really your only option. In terms of construction, you have the choice of polyurethane (PU) and polyvinyl chloride (PVC or vinyl). Vinyl synthetic leather is easier to clean and maintain than PU, a fabric which is softer, more breathable, and more flexible.

Nylon – Although nylon is rarely used on its own, it is a common synthetic upholstery material that works great in a variety of pieces. When blended with other materials, it creates a soil- and wrinkle-resistant upholstery fabric that stands up well over time.

Polyester – Like nylon, polyester is a synthetic fabric that works best when used with other materials. In addition to cotton and wool, polyester is often combined with velvet in order to eliminate crushing. Polyester blends are also resistant to fading, wrinkling, and pilling.

dinner-table

How to Choose the Perfect Dining Set

Whether you’re planning a special holiday dinner or simply looking to update your dining area, shopping for a new dining table and chairs can be overwhelming if you’re not prepared for the many options that you’ll find at your local furniture store. Even though formal dining rooms have fallen out of fashion, most modern homes have space set aside for enjoying a meal with family and friends, and you’ll want yours to meet certain needs while reflecting your personal style. Read on to find out how you can ensure that you purchase the right dining set for your home.


Determine the Proper Size

Before you do anything else, you need to ensure that you buy a dining set that will fit in your dining area. If necessary, pull out a measuring tape and measure both the length and width of the space. When taking these measurements, it’s important to remember that you’ll need ample room around the table so that everyone can sit comfortably and easily get in and out of their chairs without bumping into their neighbors.

Most designers suggest that you maintain a minimum of 3 feet of space between the wall and each side of the table. You should also provide 2 feet of space at each place setting to prevent diners from bumping into each other’s elbows while they’re eating. This means you’ll have to account for how many people will be using the table at any given time to ensure that you get one that is right for your needs.

In addition to calculating the length and width of your table, you need to consider the height. The standard dining table height is around 29 or 30 inches, but you may want something a bit taller or shorter to accommodate different types of chairs and to fit in with the other decor. Keep in mind, however, that you may be limited in terms of the shape and design if you opt for something other than the standard table height.

 

dining set

 

Think about Shape

Size isn’t the only consideration that factors into creating a comfortable dining space. The shape of your table will also play a role. Rectangular tables are definitely the most popular and widely available, but that doesn’t mean you won’t have other options to consider. In a furniture store, you’ll also find round, square, and oval tables.

A long, rectangular table is probably a good idea if you have a large family or enjoy hosting dinner parties. If you’re short on space, but still want a traditional look, consider opting for an oval table. A round table is also an excellent space-saving solution for cozy dining areas. While a square table is probably the least popular option, it can be a great choice for a long, narrow room.

 

Keep Function and Style in Mind

Once you’ve considered the size and shape of your dining set, you need to think about its general function and how it will fit in with your design scheme. Of course, the dining table is primarily used for eating meals, but yours will likely serve other purposes, as well. You might pay bills, complete work projects, or help the kids with their homework at your table, so it’s important to find one that can accommodate your needs. This means carefully considering the size and materials, which will be covered in a moment.

If you’re investing in a new dining set, you’ll certainly want to get one that looks good in your home and aligns with your personal taste. In a modern home, a sleek design is the way to go, but you can choose to add some contrast by opting for a rustic table rich with wooden tones. For an open floor plan, it’s probably best to choose something that will fit in with the rest of the living area without disrupting the flow. When deciding on a style, don’t forget to carefully examine all the components of your dining room set, including the table and chair legs.

 

dinner-table-444797_1280

 

Consider the Materials

Trying to select materials for your dining set will also present you with a number of choices. Picking the right one will depend on your style and budget, as well as your dining space. You’ll also want to choose materials based on your lifestyle and the ways in which your table will be used. If the table is an extension of your living room or family room, for instance, it’s important to choose durable materials that will stand up to a lot of activity.

In addition to solid woods, you can find tables and chairs made of composite wood material covered in veneer. This can provide an affordable alternative for those who want the wood look without the sometimes-hefty price tag. Other materials commonly used in furniture construction include plastic and laminate, as well as a variety of metals, including steel, brass, and zinc. Granite and marble tabletops are also available. Another popular material is glass, which is a great tabletop option if you’re looking to add an open feel to a small room or apartment.

ecommerce

Here Are the Top Qualities of an Excellent Retail Website

It should come as no surprise that it’s critical for furniture retailers to have an effective website to be successful in today’s market. The home furnishings industry as a whole has been somewhat slow to embrace certain technologies, but retailers can’t deny the power of the Internet. Maintaining a presence online is now more important than ever as consumers continue to turn to the web to communicate with friends and family, keep up with the news, and connect with all types of businesses.

Whether you’ve just gotten started or your business is already well-established online, there a few things you can do to ensure that you stand out among other retailers on the web.

Read on for some of the top features of a standout website.

 

Effective Design

Design is important for all websites, but those that offer items for purchase need to ensure that the products are the star of the show. Regardless of whether yours is an e-commerce site or not, the focus should be on the sofas, chairs, tables, beds, and other furniture items you offer. Typically, a sleek, simple design is more effective than a layout with a host of effects that may distract from the products.

online shopping

However, it’s not necessarily a bad thing to add some “wow factor” elements that can stimulate consumers visually and draw their eyes to promotions and call-to-actions. The best website designs showcase new and popular products while making it easy for consumers to find and browse the specific items they’re looking for.

 

Simple Navigation

With effective design and layout, navigating through your website should be simple, logical, and intuitive. Prospective customers who are browsing your products online are often in a hurry, and nothing will kill a potential sale more quickly than a frustrating user experience. In fact, studies have shown that over three-quarters of all consumers cite ease of use as the most important characteristic of any website.

On yours, be sure that product categories are clearly labeled, and don’t hesitate to include filters and comparison capabilities to help users narrow down their search. For retailers of daily use products like furniture, it’s also a good idea to feature easy-to-find customer reviews and FAQs that can assist buyers in their purchasing decision.

 

Search Capabilities

Simple navigation will go a long way toward helping your customers find what they’re looking for, but some will still run into trouble locating certain products. This is particularly true of larger sites featuring several product categories that all contain a variety of options. A simple sitewide search function can help customers get right to the product they want without having to wade through multiple links along the way.

In addition to offering site-wide search capabilities, giving site visitors the ability to check the inventory in your brick-and-mortar store is also worth the investment. Often, the main purpose of a furniture retail website is to get shoppers into a physical location. Enabling customers to see what’s in their local showroom can definitely help accomplish this goal. If you offer an inventory look-up function on your website, however, be sure that it is current with accurate pricing and availability information.

 

Eye-Catching Visual Content

You can’t sell anything online without quality photos that clearly and accurately display your product offerings. Text can be effective, but images are what matter most in the modern age. It’s also important to remember that today’s consumers have come to expect multi-media visual content that gives them the ability to see products from multiple angles and in different environments. To make the most of your website, offer several high-resolution photos of each product and make sure they are optimized to reduce page-load times, which plays an important role in keeping consumers engaged.

Along with quality photos, effective websites use animation and other visual content to drive attention and quickly tell a story. Eye-catching logos, menus, and banners can improve engagement even further and keep customers on your site for longer. Partnering with a proven website developer can help you put all of your visual content together most effectively.

 

checkout cart

 

Simple Checkouts

If you give customers the ability to buy items through your website, it’s crucial that you make the checkout process as simple as possible. While maintaining security, avoid over-complicating things with too many steps that can lead users to abandon their shopping cart (which happens with nearly 70 percent of all online transactions). Don’t forget to include an easy-to-find shopping cart icon to help speed up the purchasing process.

It’s also a good idea to offer advanced payment options and ensure that customers know what payment methods you accept before proceeding with their purchase. Of course, credit and debit cards are the most common forms of accepted payment, but you may also consider accepting PayPal, Apple Pay, gift vouchers, cash on delivery, and even bitcoin.

furniture

What to Know about Sofa Design – A Look at 9 Popular Styles

Few pieces of furniture can affect the look and feel of a living space as much as a sofa. As a favorite spot to socialize, entertain, and relax, it gets a lot of use and is often a focal point of many design schemes.

The earliest sofas were little more than wooden benches. However, over the years, advances in materials, design, and construction led to much more comfortable furniture pieces suitable for an extended Netflix binge.

Today, the sofa, which many people prefer to call a couch, is available in a wide range of styles, sizes, and configurations. Finding one that fits your family’s needs and complements the overall look of your living space can be delete a challenge.

Fortunately, taking a few minutes to learn a little more about the available styles can help make the task a whole lot easier. Here’s a closer look at some of the most common sofa options:

 

  1. Chaise Lounge

As one of the oldest sofa styles, the chaise lounge dates back thousands of years. In fact, it was commonly used in ancient times by Egyptian pharaohs and upper-class Greeks and Romans. The style continues to be popular today.

A chaise lounge can be a great addition to any living room, but it is also suitable for other areas of the home, including a master bedroom suite. With its elongated, reclining design, it is also a popular patio furniture item.

 

chaise-1575490_1280

 

  1. Camelback

Named for its characteristic hump-shaped backrest, the camelback sofa also traditionally features exposed wooden legs, scrolled arms, and elegant upholstery. This option has an antique look that is ideal for traditional or formal spaces. Pairing a camelback sofa with a chaise lounge is the perfect way to add some regal elegance to any room.

 

  1. Chesterfield

The Chesterfield sofa is known for its classic design featuring deep button-tufting and high rolled arms. Most often, these sofas are fashioned out of leather, but the style also works well with other materials.

First created in the 1700s for the fourth Earl of Chesterfield, the sofa was traditionally found in gentlemen’s clubs and libraries. Nowadays, a Chesterfield is a great option for those striving to add a time-honored look to any space.

 

  1. Tuxedo

Like the formal suit of the same name, the tuxedo sofa is simultaneously timeless and modern. The style is similar to the Chesterfield in that it typically features tufted elements and exposed legs. The tuxedo sofa also features the Chesterfield’s high arms, but instead of being rolled, they are usually square shaped.

With their boxy design and straight backrests, tuxedos aren’t the most comfortable sofas available. The sleek, clean lines, however, make them perfect for modern spaces, and a few stylish throw pillows can help boost a tuxedo sofa’s comfort level.

 

sofa

Image courtesy erin williamson | Flickr

 

  1. English Roll Arm

A more casual option than the Chesterfield, the English roll arm sofa has low, rolled arms and loose seat cushions. The design is loved for its comfort and timeless style that works well alongside a variety of home décor. Regardless of whether a space is traditional or modern, the sophisticated silhouette of the English roll arm will likely complement the look.

 

  1. Lawson

The signature features of the Lawson-style sofa are its back pillows and seat cushions that sit separate from the frame. The loose pillows and cushions create a softer and more comfortable piece of furniture that is perfect for lounging. The Lawson-style sofa has become an American favorite over the years, and it’s probably what most people picture in their heads when they hear the word “couch.”

 

  1. Mid-Century Modern

While the name may sound complicated, the mid-century modern sofa features a straightforward design defined by clean lines and a minimalistic, streamlined look. The style was popular from the 1940s until the 1970s. It recently made a comeback thanks in part to the TV series Mad Men. These sofas work equally well in both minimalist and eclectic homes with a modern aesthetic.

 

sofa

 

  1. Sectional

Designed to seat the whole family, the sectional sofa first became popular in the mid-20th century, but the style dates back to the Victorian era. Today, sectionals are most commonly configured in either an L-shape or U-shape. Both configurations are great for entertaining and can be found in a wide variety of materials and design styles.

 

  1. Sleeper Sofa

If you’re looking for a piece of furniture that plays double duty, the sleeper sofa is for you. Since the first modern sleeper was invented in the 1930s, many other types have hit the market. In addition to a traditional pullout sofa bed, you can find convertible sleepers, futons, daybeds, and even bunkbed sleepers.

The technology has also come a long way over the years. Today, the sleeper sofa is a great option for those who often host overnight guests or need a space-saving solution in a cramped apartment.

 

living-room

What Will the Future of Furniture Retail Look Like?

furnitureOver the last 10 to 15 years, many retailers in the United States have experienced some ups and downs due to fluctuations in the economy and changes in consumers’ buying habits. These and other factors have undoubtedly affected the world of furniture retail, but the US home furnishings market is now enjoying a fair amount of growth. Thanks in large part to a healthy housing market, sales of furniture and home furnishings have steadily increased since 2013. With spending on furniture and bedding up 3.3 percent in 2017, retailers can be optimistic about the future of the home furnishings market, which is projected to continue growing at least through 2019.

While continued market growth is good news for furniture retailers, now is not the time to be complacent. Consumers are changing their habits, finding new ways to research and purchase goods, so marketing and sales strategies need to change as well. At the same time, some traditional ways of reaching customers are still working. Knowing how to adapt while sticking with the things that continue to work will be the key to success in the future of furniture retail.

 

Brick & mortar holds steady

While online furniture sales have increased dramatically since the 2000s, brick-and-mortar stores still dominate. Unlike other product categories such as music and videos, electronics, and home décor, online penetration into the furniture market remains relatively low. In fact, online sales in the $125 billion furniture industry only represent 5 percent to 6 percent of retail.

The relatively small success of online furniture sales can be attributed to a few factors. First, furniture is a hard sell online and, without massive local fulfillment solutions, large furniture items are very expensive to ship. E-commerce giants like Wayfair and Amazon may have success selling lamps and other small home furnishings, but these sales are having little impact on brick-and-mortar furniture businesses, which continue to thrive by selling larger, pricier items like chairs, sofas, and sectionals.

 

kitchen furniture

 

Retailers boost their presence online

Though brick-and-mortar stores have the advantage over many online players, online retailing can offer traditional furniture businesses plenty of opportunities to boost sales and reach more customers. Savvy retailers know this and have already adapted their business plans to include more online technology.

Boosting their business’ online presence through websites and social media gives retailers the opportunity to improve customer engagement and remote sales while strengthening their brick-and-mortar strategy. In today’s Internet-driven world, studies have shown that as much as 75 percent of consumers research products online prior to visiting a physical store to make a purchase. The fact that online marketing and merchandising essentially drive customers to a store’s doorstep is not going unnoticed. In the future of furniture retail, businesses that effectively retool their strategies to balance their online presence with a great in-store experience will continue to find the most success.

 

Technology supports a better shopping experience

Along with maintaining a presence online, furniture retailers are working to improve the overall customer experience by embracing established and emerging technologies, including mobile-friendly apps and websites. As an increasing number of people use their mobile devices to browse for and purchase various items, planning customer-engagement strategies with mobility in mind is now more important than ever. Many retailers are also beginning to utilize mobile devices in stores to help sales associates better serve their customers.

Augmented reality (AR) is a newer technology that is particularly suited for the furniture industry. AR gives consumers the ability to virtually see how an item will look in their home next to their other existing furniture, which can help to reduce hesitation over purchasing big-ticket items. AR features can be incorporated into websites, apps, or self-service digital kiosks (which are part of another growing area of in-store technology).

 

furniture

 

Manufacturing adapts to changing lifestyles

As retailers adapt to changing sales and marketing strategies, furniture manufacturers are taking new approaches to furniture design. Lifestyle trends among millennials, generation Xers, and baby boomers have spurred furniture manufacturers to begin diversifying their product offerings to better meet the needs of each group.

Unlike the typical furniture shopper of previous generations, more consumers today value affordability over durability. Instead of buying high-dollar pieces that will last 20 years or more, most people, especially millennials, are looking for more cost-effective furniture that they can use for a few years before moving on to something else.

A growing interest in sustainability issues and the increased use of technology among millennials and other consumer groups are also leading manufacturers to design and produce environmental- and tech-friendly pieces. Other consumer segments making an impact on furniture manufacturing include the increasing number of renters and single-person households. These groups are more likely to demand furniture that is affordable, space saving, and multifunctional.

interior

How to Easily Break up Your Open Living Space

A relatively new trend in residential construction and design, the open floor plan started to catch on in the United States in the latter half of the 20th century. Prior to the 1950s, most American homes featured a much more divided layout dominated by smaller spaces and a main hallway connecting them. In this traditional floor plan, the kitchen was typically located in the rear of the home. This is because it was viewed as a utilitarian space that was off-limits to guests.

Today’s open-plan concept, which started growing in popularity around the 1990s, brought the kitchen into the center of the home alongside the dining room and living room. The merging of these three areas creates an open, casual living space that is great for entertaining and socializing as a family.

While an open floor plan comes with several advantages, it is certainly not without its drawbacks. In addition to largely eliminating private living spaces, an open layout can appear cluttered and be more difficult to keep clean.

Combining the kitchen, dining room, and living room into one shared space also leads to design challenges. Without physical separation, an open floor plan can look and feel a bit chaotic. Fortunately, creating clearly defined spaces can be quite simple with a little creativity and the right furniture and design elements. Here’s how to do it:

 

furniture

 

Embrace Symmetry

When separating areas in an open-space layout, it’s wise to start by creating a balanced look using your largest furniture pieces. The classic living room design featuring two matching sofas facing each other is perfect for open floor plans because it uses symmetry to clearly define the space. Complementing the area with a large dining room table and matching chairs adds to the design while enhancing functionality.

Alongside the large furniture pieces, you can create even more symmetrical definition by adding matching chairs and paired-up accessories such as lamps, mirrors, and framed art. Be sure to avoid cluttering the area and don’t hinder the traffic flow from one living space to the next.

 

Use Rugs to Establish Conversation Spaces

In an open floor plan, rugs can be your best friend. In addition to complementing your layout, area rugs are the ideal solution for demarcating conversation spaces while also adding warmth and character to what could otherwise be a large, empty, and cold area. Rugs also guide foot traffic and create subtle visual boundaries that don’t interfere with eye-level design elements.

When using multiple rugs in an open living space, you can opt for matching pieces or go with a more eclectic layout by mixing colors, patterns, and textures. Don’t forget to carefully consider the look of your furniture and the overall design scheme of the room when deciding which rug(s) will work best in the space.

 

Choose Color Wisely

An open layout gives you the opportunity to use color in creative ways. Color can be used for two distinct purposes: to create a cohesive look or establish clearly defined spaces. If you’re looking to create definition with color, don’t be afraid to go bold with colorful accent walls, furniture, and accessories. You can tie everything together with a unifying neutral background that flows from one area to the next.

If you find it difficult to determine when to start and stop applying color, you can instead choose to keep all walls and architectural elements the same hue. Another option is the tone-on-tone approach. This enables you to add subtle contrasts while sticking with a coherent color palette.

furniture

 

Invest in Open Shelving and Room Dividers

Room dividers provide an easy solution for those who want to break up their open living area. While products such as folding screens and curtains can be used for this purpose, you can get creative without comprising the overall flow of the space. Consider using open shelving and other see-through storage solutions to define a room’s boundaries while preventing the area from feeling too closed in.

Other clever options include multipurpose partitions that double as a space for planters. For added texture and character, use see-through wooden partitions with striking geometric patterns. Whatever the style, it’s always a good idea to choose freestanding dividers that can be moved as needed.

 

Don’t Cut Corners

One of the best things about an open floor plan is that it gives you the option to divide the living area as you see fit. When delineating the space, don’t overlook the corners because they can be used in a variety of ways. If your great room’s current layout seems lacking, consider creating a cozy corner reading nook or perpendicular dining area.

A corner can also provide a small conversation space or study area. Even if your corners can’t be used for these purposes, try to get the most out of the space by adding shelves, artwork, or extra storage to often-overlooked corner areas.

business

Traditional Marketing Actually Matters in the New Digital Age

While it’s important for today’s furniture retailers to market via social media and other digital channels, doing so should not come at the expense of traditional marketing efforts. Of course, most prospective customers are spending a significant amount of time online, but they are still reading the newspaper, watching television, and tuning into the radio. In fact, the average person spends 112 minutes each day listening to the radio and five hours each day in front of the TV. Also, while online and satellite radio services are increasingly popular, more than 90 percent of Americans still listen to AM/FM stations and all of the advertising they broadcast.

People are also exposed to visual advertising each day when they drive past billboards on their way to work and return home to find flyers and brochures in their mailboxes. It’s true that the ways people consume information have changed, but the types of advertising and promotion that worked prior to the digital age are still effective at spreading a brand’s message among potential customers. The fact that radio, television, and print media remain an integral part of most people’s daily routines is exactly why furniture retailers should continue to include these channels in their marketing campaigns. Read on to learn more about traditional marketing methods and find out how you can make them work for your business.

 

Traditional Marketing Channels for Furniture Retailers

Direct mail and printed ads—In a largely brick-and-mortar industry like furniture retail, direct mail can be very effective at generating sales. This is particularly true of small retailers that rely on local customers to remain in business. Flyers, brochures, and even postcards are especially useful for advertising in-store events and other special offers.

mail

Direct mail is also perfect for delivering coupons, which are great tools for getting customers into a store. In a recent survey of furniture shoppers, 70 percent of respondents said that a coupon or ad delivered to their mailbox had led them to take action on a purchase within the last year.

While the main goal of direct mail campaigns is to increase store traffic, they also work for retailers looking to simply boost their brand awareness. In fact, studies have shown that brand recall is much higher among those who received direct mailers as opposed to digital advertisements sent via email.

 

Outdoor advertising—Falling under the category of out-of-home (OOH) advertising, billboards are common, hard-to-miss sights along highways and freeways across the United States. Like direct mail, billboards are strongly effective at promoting brand recall among those who notice them, and they are great tools for advertising sales, new product lines, and store grand openings.

Advancements in digital technology have led to billboards with giant LED screens that bring an advertising message to life using vivid colors and eye-catching movement. It’s also important to note that OOH advertising isn’t limited to billboards. To promote their store, furniture retailers can also use smaller signage on bus benches, public transport, and vehicles.

 

Radio and TV spots—Although radio and television advertisements are more expensive than other traditional marketing channels, they are also among the most effective. Retailers on a budget may want to forgo the TV commercials and opt instead for a radio ad, which is a more affordable option that still has the ability to reach a large number of people. While the exact figure varies among industries, radio advertisements have the ability to generate up to $17 in revenue for every dollar spent on the ad.

Despite the expense, the main benefit of advertising on television is that it gives retailers the ability to use sight, sound, and motion to showcase their products while attaching personality to their business. Consumers also trust TV commercials more than other forms of advertising, which is great for retailers looking to build credibility in their community.

 

Tips to Consider

Now that you know about the traditional marketing channels available to furniture retailers, how can you use them to spread your business’ message? Here are a few quick tips for creating an effective advertising campaign:

post office

 

  1. Target the right audience.

For direct mail campaigns, it’s important for retailers to understand their customer demographics and find ways to target those who will most likely come into their stores. Tools like the U.S. Post Office’s Every Door Direct Mail (EDDM) program can be helpful in accomplishing this goal.

 

  1. Run multiple advertisements.

Whether it’s in a newspaper, on the radio, or on TV, a single advertisement alone isn’t very effective at attracting new customers. Running different ads simultaneously in several formats or running the same ad for an extended period will do a better job of boosting business awareness.

 

  1. Be creative.

Just because they’re labeled “traditional” doesn’t mean that billboard, print, radio, and TV ads should hold back on the creativity. Advertisements with eye-catching logos and designs, and well-crafted photos, videos, and ad copy will attract more attention and potentially more business.

 

  1. Reach out to the community.

Along with using creativity in the content of their advertisements, furniture retailers should be creative in the other ways they communicate their brand locally. Donating products for local contests and raffles or sponsoring sports teams, community groups, and/or events offers retailers the opportunity to fulfill marketing objectives while showing potential customers they are committed to their community.